01 Financial Valuation & Model
The specifics of the models will necessarily vary depending on the specifics of the business and the engagement, but generally speaking…
Forecast period would typically be 3-5 years to start
Unit economics will be used to forecast cash flows
PV will typically be derived via a DCF approach
Key metrics (e.g. EBITDA, OpEx, Gross Margin, Net Margin, etc.) most useful to your business model will be identified and calculated
Every package would include 3 scenarios by default (i.e. base case, pessimistic, optimistic), and the assumptions underlying each will be both explicit and defensible
As an optional add-on, Multiples and/or Comps analysis can be performed to inform negotiation with investors
02 Historicals: Advisory & Organisation
Even early-stage companies are expected to track historical financial information if they've been operational for more than a few months! We can work together to make sure the following are in order and investor-ready:
P&L (Profit & Loss) Statement, also known as the Income Statement
Balance Sheet
Cash Flow Statement
03 Use of Funds & Roadmap
All of the above will support a request for capital. The investors, organisations, and/or institutions that will give you that cash are going to want to understand exactly how that capital is going to be deployed. Or, in layman’s terms, how you plan to use the money they give you? Together we can develop the following materials to be included in pitch documentation:
Use of funds (e.g. hiring, product development, marketing, etc.)
Key milestones (e.g. MVP, revenue targets, etc.)
Corresponding burn rate
04 Cap Table
Before engaging with investors on a new round of funding, you’ll want to have your ‘Cap’ (Capitalisation) Table ready to share to serve as a basis for discussion. This will include…
Founders’ equity
Employee option pool
Existing investors (if any)
Convertible notes / SAFEs
Fully diluted view
05 Financial DATA WAREHOUSING
To put a bow on all of this, you’ll need to centralize and structure the core financial data needed for investor due diligence, pitch decks, and financial modeling. We can implement lightweight, scalable data warehousing accordingly:
Centralized financial model infrastructure
Cap table integration & audit trail
Automated financial statement staging
Milestone & roadmap metrics mapping
Start-up Funding Kit
This package is best suited for early-stage (pre-Series A) start-ups who are considering raising funds in the immediate to near future. Normal components of this package are below, but this can be customised depending on your specific set of needs and circumstances.